Pear Bureau Northwest Reaches New Consumers With Extreme Snacking Video

January 8, 2020 Pear Bureau Northwest

The video is aimed at generating pear interest among young adults and teenagers, as well as people of all ages who enjoy snacks such as Hot Cheetos and spicy Doritos.

Pear Bureau Northwest Amplifies World Pear Day With New Media Content

December 5, 2019 Pear Bureau Northwest

Consumers will also be encouraged to use a series of World Pear Day gifs that have been officially launched on the USA Pears GIPHY brand channel. These animated clips are searchable and shareable on platforms such as Twitter, Facebook and even text messages by simply searching for “pears” or “worldpearday”.

World Pear Day Set For December 8

November 14, 2019 Pear Bureau Northwest

Taking place on December 8th, World Pear Day will celebrate peak pear season with festivities around the world where consumers will get to enjoy fresh pear samples from the Northwest at a variety of venues.

Pear Bureau Northwest Names Harris Teeter 2019 Retailer of the Year

October 21, 2019 Pear Bureau Northwest

“Over the course of the past season, Harris Teeter put forth commendable efforts to build their pear category,” stated PBNW President and CEO Kevin Moffitt.

Pear Bureau Northwest Receives Trade Mitigation Relief Funding

August 14, 2019 Pear Bureau Northwest

Effective immediately, the funding will enable PBNW to launch a variety of promotions in leading export markets including Mexico, Canada, India, and the United Arab Emirates (UAE).