USDA Swears in 32 Members to Potatoes USA’s Board of Directors

April 4, 2023 Potatoes USA

On March 14, 2023, the United States Department of Agriculture conducted a swearing-in ceremony for 30 producer members and two importers to join the Potatoes USA Board of Directors during its Annual Meeting.

Idaho Potatoes Are First Vegetable to Participate in American Diabetes Association Better Choices for Life Program

March 30, 2023 Idaho Potato Commission

The Idaho Potato Commission (IPC) and the American Diabetes Association® (ADA) have announced a multi-year partnership making fresh Idaho® potatoes the first vegetable to participate in the ADA’s esteemed, Better Choices for Life program. The purpose of the partnership is to help educate tens of millions of Americans on ways they can add Idaho potatoes to their meal plan.

The Newest Easter Trend You Have to Try: Painting Potatoes

March 23, 2023 Potatoes USA

Families love their tried-and-true Easter traditions, but sometimes, you just need to scramble things up. This year, due in part to skyrocketing food prices, Potatoes USA reports that families are hopping on the newest trend and painting Easter potatoes.

Masser Family of Companies Names New Executive Vice President of Sales

Masser Family of Companies announced that industry veteran Robert “Bob” Meek joined the company as Executive VP of Sales as of March 20, 2023. Meek will lead the company’s sales strategy for its retail and foodservice businesses and report to Dave Masser, President and CEO of the Masser Family of Companies.

Potato Retail Sales on the Rise: Dollar Sales Increase 17.2% in Q4 2022

February 2, 2023 Potatoes USA

Potato retail sales increased in dollar sales by 17.2% but decreased in volume sales by -1.3% from October – December 2022 compared to the same timeframe a year ago. Despite a slight decrease in volume sales, volume sales remain above pre-pandemic levels.