USHBC Rolls Out Plans for National Blueberry Month

The U.S. Highbush Blueberry Council will launch our ode to blueberries with 1,000 broadcast TV segments that will begin airing across the country on July 1. Blueberries will be featured as the picnic essential along with messages highlighting their health benefits and National Blueberry Month.

PBH and Its Fruit & Vegetable Ambassadors in Action to Host Multiple Sessions During Virtual Live Event

The Produce for Better Health Foundation (PBH) will add unique value during United Fresh LIVE! next week. The organization is hosting two sessions, among other activations, featuring its influencer marketing and consumer behavior expertise.

Produce For Better Health Foundation Accelerates Multi-Year, Cross-Sector Movement to Combat the Fruit & Vegetable Consumption Crisis

The Produce for Better Health Foundation (PBH) today announced the acceleration of its multi-year, cross-sector Lead The Change Movement. With nine out of 10 Americans not eating enough fruits and vegetables each day, PBH recognizes the significant consumption crisis affecting not just our health, but also our culture, society and economy.

Produce For Better Health Foundation Salutes Extraordinary Farmers and Growers Who Bring Fruits and Vegetables to Americans Nationwide

PBH’s new campaign, “Celebrate The Roots Of Our Food: Farmers & Growers Salute,” will celebrate the essential work of these agricultural leaders, by bringing their story to life through creative digital and social activations.

Produce For Better Health Foundation Celebrates One Year Anniversary of Have a Plant Showing Impact in its 2019 Annual Report

The Produce for Better Health Foundation (PBH) released its 2019 Annual Report this week, celebrating one year since the launch of its Have A Plant® Movement, expansion of its digital and social media platforms, as well as the creation of its Fruit and Vegetable Ambassadors in Action (FVAA) elite influencer network.