PMA Brings The Joy of Fresh to Austin’s SXSW

The Produce Marketing Association will return to SXSW again this year as a part of the organization’s ongoing work to bring the produce and floral industries to center stage.

Department of Agriculture Announces the Agriculture Innovation Agenda

February 21, 2020 Produce Marketing Association

The Department of Agriculture has just announced the administration’s Agriculture Innovation Agenda. Below, Dr. Max Teplitski, PMA’s chief science officer, has provided the following statement.

PMA Fresh Connections: Retail Attracts Key Buyers for Final Year in Philly

February 13, 2020 Produce Marketing Association

More than 35 produce buyers are scheduled to attend Produce Marketing Association’s (PMA) Fresh Connections: Retail event March 25-26 in Philadelphia, Pa., USA, where PMA plans to bring back the best of Retail at Philly, so to speak, plus some new attractions before the event goes on the road next year.

PMA Statement from CEO Cathy Burns on the Passing of Frieda’s, Inc. CEO and Chairman of the Board Frieda Rapoport Caplan

The Produce Marketing Association global community and its staff are deeply saddened to learn of the recent passing of Frieda Rapoport Caplan.

PMA Creates New Member-Only Award to Recognize Innovation in Produce Marketing

December 20, 2019 Produce Marketing Association

Produce Marketing Association (PMA) has created a new member-only award to recognize and showcase innovative merchant strategies designed to drive produce consumption. The PMA Retail Award for excellence in merchant innovation is for a vice president or director, or equivalent position, in the global supermarket retail sector.