Taste Tomorrow: Uncovering the Fastest Rising and Declining Trends in Bakery, Patisserie and Chocolate

May 11, 2023 Puratos Taste Tomorrow

As a food producer or retailer, you probably dream of being able to see inside your customers’ minds. Although we can’t do this yet at Taste Tomorrow, we do have the next-best thing: sophisticated AI technology that can analyze and predict people’s wants and needs based on their online behavior.

The 5 Biggest Food Trends That Every Baker, Patissier and Chocolatier Should Know About

When was the last time you saw a shop window filled with pastel-hued, sprinkled gourmet cupcakes or chocolate-dipped cake pops? We bet it’s been a while. In today’s world, food trends succeed one another at lightning speed. That’s why at Puratos, we help bakers, pastry chefs and chocolatiers keep their fingers on the pulse with our Taste Tomorrow consumer research platform.

Weird and Artsy Cakes are Taking Over Instagram

November 15, 2022 Puratos Taste Tomorrow

The cake is one example of the many artsy and slightly weird cakes that are taking over social media by storm. Dive into the background of this trend and find out what bakers to keep an eye on.

4 Flavors to Spice Up Your Fall Bakes

August 26, 2022 Puratos Taste Tomorrow

When days get shorter, consumers gravitate towards comforting meals and warming beverages. The falling leaves kick-off a season full of heartening, cozy foods made with seasonal products and loads of spices. These four typical fall flavors will make your bakes a guaranteed hit this season. 

5 Protein Enriched Concepts that Prove Health is Here to Stay

August 23, 2022 Puratos Taste Tomorrow

Consumers nowadays look for bread, cakes and fine patisserie that fit their individual healthy lifestyles, on top of being tasty, fresh and attractively presented. More than 60% of consumers would appreciate baked goods adapted to their personal nutritional needs, according to our Taste Tomorrow survey among thousands of consumers in 44 countries. These 5 successful protein-enriched concepts prove the upswing of bakery products with an extra nutritional value.