New Sabra Snackers Feature Three-Way Beloved Brand Collabs

April 4, 2024 Sabra

Sabra®, maker of America’s #1 Most Loved Hummus, has snack time in hand this spring, launching three-way powerhouse snack brand collaborations that couple crave-worthy, creamy bold-flavored Sabra hummus with crispy, crunchy Frito Lay™ chips in single-serving Snackers®.

Sabra Launches Roasted Garlic & Spicy Harissa Mediterranean Garlic Dips

September 13, 2023 Sabra

Sabra®, maker of America’s most-loved hummus and plant-based dips and spreads, is giving dip lovers a chance to fall more deeply in love with the rich taste of the Mediterranean. Launching in two irresistible varieties — Roasted Garlic and Spicy Harissa — these smooth, creamy, and bold-flavored dips shine as sophisticated swaps for ‘same-old’ dips such as Ranch and French Onion.

Sabra x Frank’s RedHot & Stubb’s: Bold Hummus Collabs Give Snackers Something New to Dip into this Fall

August 10, 2023 Sabra

Sabra is going boldly where no hummus has gone before, introducing three spectacularly flavorful collaborations that pair America’s most loved, creamy and crave-worthy hummus with some of America’s favorite bold-flavored brands. Sabra’s newest varieties take snack time to the next level, offering heat, smoke, spice, and Texas-style Barbeque flavor to pair perfectly with everything in the pantry.

Sabra Hummus is “The Snack Your Snacks Would Snack on if Snacks Could Snack on Snacks” in New Ad Campaign

May 12, 2023 Sabra

If your snack could ask for a snack, what would it want? Sabra’s new marketing campaign places Sabra Hummus in the snack time spotlight, romancing the creamy chickpea-based dip as the perfect match for every salty, crunchy, craveable snack you’ve got. A series of new spots employ a unique stop-motion animation and CGI-created expressions to playfully personify amorous snack staples like pretzels, chips, and carrots hitting on hummus, because “together, we make the perfect snack.”

Fifth Season Lets the Fresh Greens Speak for Themselves in Bold New Packaging Design, Releases New Salad Variety Featuring Sabra Guacamole

October 12, 2022 Fifth Season

Fifth Season – a food system pioneer and the first player in the vertical farming space to launch ready-to-eat salad kits with distribution in 12+ states in over 1,200 locations – is upping the ante again with a bold new package design, as well as a brand new flavor variety.