Many floral industry members are ready to reconnect, recharge, and get inspired after a long year of re-engineering operations to adapt to social distancing. The Society of American Florists is offering that opportunity at SAF Orlando 2021, SAF’s 136th Annual Convention, September 21-23 in Orlando. …
This is an opportunity for the industry to hear directly from a member of Congress who has decision-making authority on two floral industry priority issues: increasing funding for floral research, and reforming agriculture labor. …
The Society of American Florists’ Great Big Plant Event, which launched on March 1, is in full swing teaching retailers how to take advantage of the rising popularity of houseplants. This all-virtual event teaches best practices, resources and turnkey solutions to drive indoor plant sales. …
Seed Your Future and the Society of American Florists announced their plan to join forces to promote increased awareness of horticulture and floriculture and inspire more people to pursue careers working with flowers and plants. …
On April 13-14, floral industry members will gather virtually with the key decision makers on Capitol Hill. Over a dozen meetings will take place as part of SAF’s annual Congressional Action Days (CAD) making sure floral industry needs are heard. …
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