South Texas Onion Committee Talks Brand Strategy
The Texas International Produce Association (TIPA) is busy promoting Texas 1015 Sweet Onions (TX1015) thanks to a USDA-AMS Specialty Crop Block Grant administered by the Texas Department of Agriculture. The grant will fund another record-breaking marketing program this spring focusing on increasing brand awareness and sales of the TX1015 Sweet Onion, aimed at both retailers and consumers. …
