Strauss Brands Launches New Look and 100% Grass-Fed Beef Brand

February 7, 2022 Strauss Brands

Strauss Brands LLC, national leader in ethical and humane livestock practices, has unveiled a new logo and visual identity along with a new brand and packaging for its American raised grass-fed beef – Grass Rooted.

How the Strauss Brands Meat Deal Went South

The deal arrived packaged as a fatted calf. Century City Business Park on Milwaukee’s North Side would gain another tenant, its third and largest since the city took over the site of the former A.O. Smith/Tower Automotive complex. But the deal died fewer than seven weeks after its Sept. 4 rollout.

Milwaukee’s Strauss Brands to Remain in Franklin as City Grants More Time For New Meat Processing Plant, Slaughterhouse

An agreement tied to a Strauss Brands Inc. proposal to develop its new meat processing facility in Franklin is being changed — the first public action after the company last fall dropped plans to relocate to Milwaukee.

Strauss Brands Slaughterhouse Planned For Century City Business Park Receives Another City Endorsement

The $ 60 million north side development involves Strauss Brands LLC’s plans to relocate from Franklin to a new meat production facility at Century City Business Park — if the project wins final approval in November from the Common Council.

Strauss Brands Moving to Milwaukee’s Century City Business Park

Strauss anticipates breaking ground this year and beginning operations in 2021.