Bobalu Berries Shares Family Recipes, Building Brand Demand with Shoppers

March 16, 2021 Bobalu Berries

Bobalu Berry Farms has just launched a series of exclusive recipes as they begin to build a consumer network of brand loyal shoppers. The company specifically developed video content to accompany each of the recipes along with insider family tips on storage and handling.

New Study Shows Why Strawberries Must Keep (Their) Cool

Right about now, if you eat a Florida strawberry, odds are it’s going to taste oh-so-good. Experts stress the word “should” because, to ensure the fruit is at peak form, you’re not supposed to break what’s called the “cold chain,” says Jeff Brecht, a UF/IFAS horticultural sciences professor and Extension specialist.

Wish Farms Expands Operation to Oxnard

February 17, 2021 Wish Farms

International grower and year-round marketer of strawberries, blueberries, blackberries and raspberries, Wish Farms, is pleased to announce that it has established a growing operation in Oxnard, CA.

University of California, Davis Releases 2 New Strawberry Varieties

Red, ripe strawberries are the hallmark of spring in California. Two new varieties from the Public Strawberry Breeding Program at the University of California, Davis, will provide consumers with big, flavorful strawberries throughout fall and winter, too.

Oppy Continues Pioneering Research With Two Trials for Innovative Strawberry Technologies

February 3, 2021 Oppy

Building on its 163-year tradition of innovation, Oppy is set to conduct two independent trials exploring the viability of new technologies that aim to further advance strawberry production practices by offering solutions to persistent issues faced by the industry.