The Laughing Cow Introduces Creamy Jalapeño to Its Lineup of Cheese Wedges

Creamy Jalapeño is fresh and flavorful, offering just enough heat to make it the perfect balance of creamy deliciousness and spice.

The Laughing Cow Launches Plant-Based Spreadable Cheese Alternative at Whole Foods

January 9, 2024 Bel Brands USA

The Laughing Cow®, known for its spreadable, creamy cheese wedges, is starting off the new year on a plant-based note by launching its highly-anticipated dairy-free iteration, The Laughing Cow Plant-Based in Garlic & Herb, now on shelves at Whole Foods nationwide. 

The Laughing Cow Launches a Snack that Combines Cheese and Legumes for a Unique Experience

November 24, 2021 Bel Group

The Laughing Cow® is proud to announce the launch of two new flavours under The Laughing Cow® Mix line, made with a smooth blend of real cheeses, legumes and spices and still in a portion format. The Laughing Cow® Mix Chickpea is enhanced with a blend of fine herbs while the red bean version is enhanced with smoked paprika. With the trend for legume consumption stronger than ever, The Laughing Cow® Mix now offers new flavours that are as bold as they are delicious to bring something new to your sandwiches or wraps, or for a quick and nutritious snack.

For its 100th Anniversary, The Laughing Cow Celebrates the Power of Laughter

June 7, 2021 Bel Canada Group

Canadians are invited to share the sound of their laughter on a web application to bring joy to those who need it the most. On this occasion, The Laughing Cow® is committed to supporting two Foundations that share this same objective. This marks the beginning of a movement that is part of Bel Canada Group’s mission: to engage socially in the long term with the community.

The Laughing Cow is Celebrating 100 Years with Limited-Edition Packaging, a 360-Degree Marketing Campaign, and More

February 26, 2021 Bel Brands USA

The Laughing Cow is starting off the revelry with limited-edition packaging and a 360-degree global ad campaign, including online video, digital, social media and public relations beginning this week, with more surprises to follow.