IFPA Brings Agribusiness Industry Together at Mexico Conference

The event, taking place May 22-May 23 in Guadalajara, is the only event in Mexico that brings together the entire supply chain of the fresh produce industry.  With leaders, business owners, and decision makers connecting and exhibiting their products and innovations at the event, it’s a strategic opportunity for those who do business in Mexico  or who wish to do business in Mexico.   

Specialty Food Association President Bill Lynch on Customer Experience, Future of Digital Events

February 3, 2021 Specialty Food Association

“When we recognized the fact that in-person live events were going away for a little bit of time, we knew that we needed to pivot, and we needed to create a digital experience for customers where they could continue growing their businesses and connecting with buyers of specialty foods,” said Bill Lynch, president of the SFA.