CA Flower Mall Petalers Bloom Bright 24/7 Thru Valentine’s Daze

February 13, 2020 California Flower Mall

Responding to the National Retail Federation report about changing consumer attitudes towards Valentine’s Day, Mark Chatoff, owner of California Flower Mall a Downtown Los Angeles wholesale flower market says his analysis of NRF data shows fresh flower gifts and arrangements will continue to be a popular favorite, even among millennials.

DV Flora: Valentine’s Day Rose Care & Handling

February 11, 2020 DV Flora

Getting these roses from farms and into the hands of customers fresh takes superior care and handling, especially with the extended shipping and storage period needed to meet the increased demand.

Prince & Prince Forecast 49 Million U.S. Households To Make Floral Purchases for Valentine’s Day 2020

February 5, 2020 Prince & Prince

Prince & Prince, Inc. (P&P), a leader in market research focused on the floral and green plant industries, has released a projection for the number of U.S. households that will make floral purchases for Valentine’s Day 2020, and an estimate for the total retail value of Valentine’s Day floral purchasing by consumers in the U.S.

Whole Foods Market and Amazon Bring Back Deal on Sustainably Sourced Roses for Valentine’s Day

February 5, 2020 Whole Foods Market

Whole Foods Market and Amazon will celebrate Valentine’s Day by bringing back a special discount for Prime members on sustainably sourced roses from Feb. 7-14. Prime members can purchase two dozen Whole Trade Guarantee roses for just $19.99, while supplies last.

Confident Consumers and Broader Buying Lead to Record Valentine’s Day Spending Plans

February 4, 2020 National Retail Federation

The unusually large increase in average spending appears to be due to strong consumer finances and a continued trend of consumers buying more gifts, cards, candy and flowers for friends, family, co-workers and pets.