‘Toffee’ Roses Are So Popular, Some Florists Can Barely Keep Them in Stock

In the past year, ‘Toffee’ roses—a new garden rose variety introduced in late 2018—have skyrocketed in popularity almost instantly thanks to their neutral, eye-catching color. (#toffeerose has more than 2,000 posts on Instagram.) Most roses come in bold shades like pink, red, and yellow, so it’s rarer to find a neutral color like this that’s perfect for an understated bouquet.