Brooklyn, NY – Professional bakers long for reliable ways to increase profits without losing quality. American Almond Products Company launches its “Nutty Ideas: Professional, Practical and Profitable” baking videos to answer their needs. In the video series, pastry chef Michelangelo La Mendola takes viewers into his commercial kitchen where he shares his secrets to creating masterful, practical and profitable pastries using American Almond products. The 19-episode series spans global palates. From Italian pastry favorites such as Pignoli Cookies and hazelnut Baci di Dama to French Macaron, filled Danish rings and the Austrian Linzer Torte, these videos bring creative, time-trusted formulas within easy reach.
American Almond Products Company is introducing it “Nutty Ideas: Professional, Practical and Profitable Baking” videos series at the International Baking Industry Expo in Las Vegas, October 6-9, 2013 in Booth 5617.
Talented pastry chef La Mendola will be at the company’s booth during the show to help answer technical questions and share baking tips. American Almond Products Company has built a relationship with the master pastry chef based on shared standards and a for passion quality baked goods. “I like to use the American Almond brand Almond Paste because it contains such a high percentage of almonds”, says La Mendola during the filming of the videos.
The International Baking Industry Expo (IBIE) anticipates more than 800 exhibitors from around the globe showcasing their latest products and technology solutions. 20,000 baking professionals from every segment of the industry will be in Las Vegas for North America’s largest, most comprehensive baking trade event of the year. The show promises to connect a record number of industry buyers and sellers with the technology, resources and opportunities they need to maximize their success.
Source: American Almond Products Company