Floral

Exactly six months before the opening of the second edition of the International Floriculture Trade Exhibition (IFTF), which will be held in Expo Haarlemmermeer, the 3 current available halls are fully booked. Not counting the 7 small stands still being available, the organisers are ready to expand, according to Dick van Raamsdonk, Managing Director of HPP Exhibitions in Amsterdam. …

Many people have been asking about the red roses blooming in commercial landscapes all over the city. The rose is 'Knock Out,' one of the modern tough roses. …

All-America Rose Selections (AARS, rose.org) has selected its newest winner to add to its already-impressive lineup. Living up to its name, Sunshine Daydream exemplifies the quality and beauty that is implicit in an "AARS Winner." The light yellow Grandiflora, the first garden rose to win under no spray conditions, was selected as the best of the best after participating in the rigorous two-year AARS testing cycle.
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Metcalfe's Market is proud to announce the newest addition to their grocery management team, Sally Rossmiller AIFD, CFD. …

Mother’s Day flowers. Those words have been typed into search engines by countless Americans in the lead-up to Sunday. What few realize is that an online war over this endearing phrase is being waged by the country’s largest flower sellers, and some of them, apparently, are not fighting fair. …