Sara Lee Appoints Butler Shine Stern To Handle Hillshire Farms

April 4, 2012 Rupal Parekh, Ad Age

Butler Shine Stern & Partners has been named agency of record for Sara Lee's Hillshire Farms brand after a review, succeeding Omnicom Group's TBWA/Chiat/Day on the account.

Canada’s Meat, Poultry & Egg Processors Welcome Govt. Commitment To Transform CFIA Service Delivery

Canada’s meat and egg processing industry welcomes the commitment by the Government of Canada in the March 29 budget to transform and improve Canadian Food Inspection (CFIA) service delivery, including a promise to “change how the CFIA monitors and enforces non-health and food safety regulations.”

AFA Foods Initiates Voluntary Chapter 11 Process To Complete An Orderly Sale

April 3, 2012 AFA Foods

AFA Foods has announced that, given recent changes in the market for its ground beef products and the impact of media coverage related to Boneless Lean Beef Trimmings (“BLBT”), it has determined that the best way to preserve value for its stakeholders is through an orderly sale of some or all of its assets. AFA has filed voluntary Chapter 11 petitions in the District of Delaware to obtain the essential financing necessary to preserve continuity for its customers, employees and business partners while it continues discussions with potential buyers to secure the highest and best outcome for its businesses.

Al Fresco All Natural Launches Smoked Andouille Chicken Sausage

April 3, 2012 al fresco All Natural

al fresco All Natural – America's #1 chicken sausage – today introduced the newest addition to its line of naturally delicious chicken sausage – Smoked Andouille. This new flavor is made with Cajun seasoning and lean chicken meat and then naturally hardwood smoked for a deep, rich spicy flavor.

Purdue Professor: Beef Prices Will Continue To Climb

April 2, 2012 Staff Reporter, WLFI

Consumers will continue to pay more for beef at the grocery store, according to Purdue agricultural economist Chris Hurt