Health foods have recently experienced a considerable increase in popularity among ordinary consumers. Fitness enthusiasts and health nuts are no longer the only individuals craving the latest product that will improve their well-being. Suddenly, it’s trendy to be healthy—especially when it comes to Greek yogurt.
According to Susan Salisbury of the McClatchy-Tribune Business News, Fage, a yogurt company from Greece, first brought the trendy strained yogurt to the U.S. in 1998. Salisbury quoted Russell Evans, the spokesman for Fage USA, as saying Greek yogurt sales had increased an estimated 76 percent in the last four weeks since 2009.
According to Duane D. Stanford and Matthew Boyle of Bloomberg Businessweek, Greek yogurt contains higher levels of protein and calcium, while holding fewer calories and no saturated fats or cholesterol.
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