Introducing Canada’s First Organic Kids’ Drinkable Yogurt from Stonyfield

TORONTO – Whether they’re playing outside or building a couch fort, kids have infinite imagination to keep themselves entertained with organic, spontaneous play. To help fuel this creativity, parents seek snacks with the taste their kids will love and ingredients they can feel good about. Offering convenient nourishment for busy lifestyles, Stonyfield is thrilled to provide Canadians a first in the kids’ yogourt category – Stonyfield Organic Kids Drinkable Yogourt – a portable snack that parents can feel good about and that kids enjoy.

Manufactured by Lactalis Canada, new Stonyfield Organic Kids Drinkable Yogourt is made right here in Canada with 100% Canadian organic milk and real organic fruits, with only 4 grams of sugar per bottle – lower than any other Canadian kids drinkable yogourt on the market today. Now available in the yogourt aisle at many grocery retailers throughout the country.

“Milk and dairy products are an important part of our children’s diet because in addition to providing carbohydrates, protein and fat, they provide a wealth of vitamins and minerals, including calcium and vitamin D, ideal for developing bodies and minds. Parents of young children are also the most likely to choose organic products. Continuing the passion that started Stonyfield, we are proud to bring this trailblazing brand to Canada,” says Adrienne Pagot-Gérault, General Manager of Yogourt & Cultured Division at Lactalis Canada, “Stonyfield Organic Kids Drinkable Yogourt is the first organic drinkable yogourt in a portion size snack for kids in Canada, giving parents the convenience and flavours they know their kids will love, but also that extra assurance that the product is made with the best natural ingredients that adhere to strict Canadian organic rules and regulations. Stonyfield Organic Kids Drinkable Yogourt is made with 100% Canadian organic milk and real organic fruits.”

Launch in Canada
To help introduce Stonyfield Organic to Canadians, health and wellness expert and mother of two, Sonia Jhas, will be sharing her tips and advice for families to engage with their kids in active organic play, highlighting the importance of on-the-go nutrition and encouraging residents in the Toronto area to sample the new Stonyfield Organic Kids Drinkable Yogourts at a play-filled day on Friday, March 20th  at SpringFest TO – an indoor carnival over March Break. Canadians can follow Sonia’s tips on her social channels and share their best spontaneous play stories for a chance to win an #OrganicPlay prize pack with product coupons.

“Canadian parents will feel good about this new organic, nutritious yogourt snack that is low in sugar and appreciate that their kids will drink up their favourite organic fruit flavours,” says Sonia Jhas, health and wellness expert. “It’s a perfect kid sized portion sized snack that’s easy to pack in a lunchbox, a healthy fix for busy days or for those quick breaks between games and lessons.”

In Quebec, lifestyle expert Manon Lapierre will inspire families with the chance to win a #bioActif prize pack with product coupons through her social channels as she chronicles her favourite ways to spend outdoor time with family, fueled by nutritious on-the-go snacks.

Product Availability
The initial Canadian product launch will include three varieties of Stonyfield Organic Kids Drinkable Yogourt in six packs of convenient 93 mL bottles including: Strawberry, Strawberry Banana and Very Berry.

Stonyfield Organic Kids Drinkable Yogourt is currently available at the following major grocers: Metro Ontario, Food Basics, FreshCo, Longo’s, Walmart Ontario and Metro Quebec, IGA and Federated COOP. A store locator is available at stonyfield.ca.

Organic Roots
Stonyfield was started back in 1983 in New Hampshire, U.S. by co-founders Samuel Kaymen and Gary Hirshberg who were running a non-profit organic farming school. They were on a mission to help family farms survive, keep food and food production healthy and help protect the environment. When the school needed funding, they started using organic milk from the farm’s cows to make and sell really good yogourt. When the yogourt became a big hit, Samuel and Gary decided to run with it as they realized that a successful organic company could make a bigger difference for farms, people and the planet.

We are proud to bring our mission to Canada. Today, Stonyfield organic yogourts produced right here in Canada are made with 100% Canadian organic milk.

About Lactalis Canada
As a family-owned business with nearly 140 years of brand heritage in the Canadian dairy industry, Lactalis Canada is committed to producing great-tasting, nutritious dairy products and supporting the health and wellness of Canadians through its iconic brands like Beatrice, Lactantia, Astro, Black Diamond, Balderson, Cracker Barrel, P’tit Québec, Amooza, siggi’s, Galbani, Président and Stonyfield. Lactalis Canada directly employs 3,500 Canadians, supports hundreds of farming families and contributes to livelihoods of thousands of Canadians who provide key services to Lactalis Canada’s 17 manufacturing sites and national supply chain.

For more information, please visit www.lactalis.ca