Cool Wave Top Flower At Horti Fair

New Cool Wave Pansies stole the show at the recent Amsterdam Horti Fair with all four new colours finishing in the top 11 places of the Interpolis House of Quality competition.

Cool Wave – the new series from PanAmerican Seed – has four colours currently: White, Yellow, Frost and Violet Wing. It finished third overall with an average score throughout the series of 9.24 out of 10 with the highest score coming from new Cool Wave Violet Wing (9.40). Competition was high with Violet Wing narrowly missing out on overall first place by just 0.08 points!

The Interpolis House of Quality award is an independently judged competition that recognises excellence in class. PanAmerican Seed, the breeder and developer of Cool Wave, is overjoyed with the result which is the first competition they have entered since the product went on sale at the beginning of the month.

Marketing manager for Europe Jeroen W. Ravensbergen said: “Cool Wave is our biggest product for 2012 and we have every confidence that it can live up to the expectation of being the new era of spreading Pansies.

To read the rest of the story, please go to: Ball Horticultural Company