'Every day is Flower Day’ This campaign will be launched at Canada Blooms (March 15) and will run for 60 days up until Mother’s Day (May 13)!
Every day pickOntario will announce another reason to give flowers! Consumers can then submit your story and photo of why you or someone you know deserves to win a bouquet or plant that day!
Some ways to win:
•Day 42 – Give appreciation, Give flowers – Who always helps you with computer problems or odd jobs around the office? Enter to win and your colleague may win this much-needed bouquet!
•Day 26 – Give Atmosphere, Give flowers – Who has the best taste in interior design? Show us how fabulous their home looks and we’ll decorate it with flowers!
The final part of this campaign will focus on giving flowers to the best Mothers in Ontario! The best stories of why your mother is the best will be entered and you could win flowers for her special day! Stay tuned for more announcements regarding this campaign through pickOntario's Facebook.
Be sure to enter for your chance to brighten someone’s day… 'Say it with flowers!'
About pickOntario
pickOntario is a marketing communication campaign to raise awareness, interest and demand for Ontario-grown cut flowers and potted plants. This campaign was launched in October, 2007 at the Grocery Innovations Show.
pickOntario was developed and is run by Flowers Canada (Ontario) Inc., the representative organization for Ontario greenhouse floriculture producers FCO works on behalf of the growers in areas such as the registration of pesticides, marketing, human resources, research and international trade. FCO provides a unified voice to address all issues affecting the floriculture industry in Ontario.
Source: pickOntario