During the launch, Walmart customers can find Dickey's brand of sausages in easy to find bunker displays in many stores, which will feature the products prominently in the center of the frozen food aisle. The displays will also be featured during Memorial Day weekend, making it the perfect meal for a summer kickoff barbecue or gathering.
"We are proud to launch one of our signature barbecue products in Walmart stores across the country," says Tamala Fowler, Dickey's Vice President of R&D and Purchasing. "By offering our sausages on Walmart shelves, we are offering our guests yet another way to enjoy our authentic Texas-style barbecue at home for their summer barbecue or family gathering. We look forward to a long lasting partnership."
Dickey's sausages follow the recent retail launch of its signature buttery rolls in United Supermarkets, Jewel-Osco and Brookshire Brothers grocery stores in 2015.
To learn more about franchising with Dickeys, visit www.dickeys.com/franchise or call 866-340-6188.
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About Dickey's Barbecue Restaurants, Inc.
Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain was founded in 1941 by Travis Dickey with the goal of authentic slow smoked barbecue. Today, all meats are still slow smoked on-site in each restaurant living up to the company tagline, "We Speak Barbecue." The Dallas-based family-run barbecue franchise offers a quality selection of signature meats, home style sides, tangy barbecue sauce and free kids' meals every Sunday. The fast-casual concept has expanded to over 540 locations in 43 states. Dickey's was recognized for the third year by Nation's Restaurant News as a "Top 10 Growth Chain" and by Technomic as the "Fastest-growing restaurant chain in the country." For more information, visit www.dickeys.com or for barbecue franchise opportunities call 866.340.6188.
Source: Dickey's Barbecue Restaurants, Inc.