Nogales, AZ — After reaching commercial production volume, Del Campo Supreme is proud to offer its t’mates brand cocktail tomatoes.
Del Campo debuted t’mates at the PMA Fresh Summit in October giving buyers a sneak peek at this new item. Known for their well-balanced tomato taste and deep crimson color, Del Campo has the exclusivity to grow and market this variety in North America. This tomato was developed by the seed company Enza Zaden and is already widely accepted in Europe.
t’mates, part of the Tomazur® family of tomatoes, have been extensively tested and have consistently outperformed other cluster tomatoes with consistent size, color, brix and PH. These tomatoes are also known for their firm texture and improved shelf life and were voted “Best Tomato On-The-Vine” in Spain in 2012. Consumers agree, t’mates have also been the preferred cluster tomato in blind taste tests.
Guillermo Martinez, General Manager of Del Campo commented, “In the tomato industry we became very good at growing tomatoes and we forgot about taste. Consumers told us they wanted great tomatoes that tasted like real tomatoes – and we know that t’mates answer that charge. We believe that high flavor tomatoes are a priority for continued category growth.”
t’mates have year-round availability and are uniquely packed in a recyclable cardboard container that highlights Del Campo’s culture and social responsibility efforts, as the tagline says: “Good People, Friendly Farming.” Each consumer pack is 11.5 ounces and contains a cluster of on-the-vine tomatoes packed in a 10 count master case.
“With consumers becoming more engaged with where their food comes from, how it’s grown and if it meets their needs for flavor and quality – the time is right for t’mates” remarked Martinez.
As part of the t’mates launch, Del Campo will offer marketing support in the way of ad programming, demos, consumer couponing, POS and social media. For more information or to place an order, contact the Del Campo sales staff at 520-281-4733 or via email at sales@delcampomail.com .
Del Campo is a vertically integrated family farming and marketing operation that specializes in tomatoes and mixed vegetables. Del Campo is a leader in social responsibility and has received awards for their commitment and has been named one of the Best Mexican Companies three years in a row by Deloitte, Instituto Tecnologico y de Estudios Superiores de Monterrey and Banamex (part of Citi Group).
Source: Del Campo