Frieda’s Launches New Label For Champagne Grapes

LOS ALAMITOS, CA – Frieda’s Champagne Grapes with an attention grabbing green and purple label are available for pre-booking now.  Packed in a 16/1 lb. clamshell to protect the fruit, Frieda’s will have good supplies of Champagne Grapes beginning in July.

“Frieda’s new label stands out in your grape displays which makes it easier for consumers to find them and pick them up,” said Karen Caplan, Frieda’s President and CEO.  “No grape display is complete without Frieda’s Champagne Grapes!”

Frieda’s recommends displaying Champagne Grapes refrigerated with other grape varieties. The Grapes can also be cross-merchandised with gourmet cheeses and wines for entertaining ideas. They are also a perfect addition to a Year of Purple display. 

Contact your Frieda’s account manager to receive an information sheet and other marketing materials to support your Champagne Grape sales.

Link to high resolution image: http://www.friedas.com/wp-content/uploads/2013/05/ChampagneGrapes_Friedas_Packaged.jpg

About Frieda’s Inc.

Frieda’s Inc. celebrates more than 50 years of innovation in fresh produce. Founded in 1962 by Frieda Caplan, Frieda's was the first wholesale produce company in the U.S. to be founded, owned and operated by a woman, and is still a family- and women-owned business today. With the mission of changing the way America eats fruits and vegetables, Frieda’s has introduced more than 200 specialty items to U.S. produce departments, including Kiwifruit, Spaghetti Squash, Habanero Peppers, Black Garlic and many more. Frieda’s officially declared 2013 as The Year of Purple. Find Frieda’s on Facebook, @FriedasProduce and www.friedas.com.

Source: Frieda’s Inc.