Indiana Restaurants Use Deals To Lure Consumers

No need for a cheap dinner of grilled cheese and tomato soup at home.

Consumers these days can eat out — and get a tasty meal — for a less than they used to.

In an effort to shrug off the beat-down they've taken during the recession, restaurants are slicing prices, offering deals and adding coupons, all to lure in hungry consumers with a pent-up appetite to eat out again.

"We have people in here every day that had never heard about us and didn't even know where we were, but they came because of the coupon," said Brent Joseph, owner of King David Dogs, which last month offered customers an online coupon — $10 worth of food for $5. "It's really generated traffic."

To read the rest of the story, please go to: The Indianapolis Star.

Photo by Matt Kryger, The Indianapolis Star