Scot Hendricks, vice president, grocery merchandising and procurement, The Kroger Co., will open the Shopper Momentum Conference, Nov. 8 to 10 in Naples, Fla.
This new conference takes the place of the annual Merchandising, Sales and Marketing Conference (MSM) with a fresh, forward-looking approach to merchandising, sales and marketing strategies in the consumer packaged goods (CPG) industry.
Shopper Momentum attracts senior-level marketing and sales executives from CPG manufacturers and sales agencies and merchandising executives from all channels of retail distribution looking to network, share ideas and deepen their understanding of their trading partners' business. For more information and to register, visit Grocery Manufacturers Association.
Source: Grocery Manufacturers Association