Atop many business award programs sits privately-held and family-run Wegmans grocery stores, from No. 4 on FORBES’ list of America’s Best Employers. Based in Rochester, NY, the supermarket has an ardent fan base – including Alec Baldwin’s mother, who refused to move to California and give up her access to the grocery store – and legions of die-hard shoppers.
And who can blame them? Clean stores, huge inventories, reasonable prices and a seeming dedication to making life easier for its customers, Wegmans offers many lessons small businesses can learn from and apply.
Make Customer Convenience Your Driver. Take a quick look at any Wegmans grocery store and you’ll see expertly arranged produce, wide shopping aisles and smiling employees. But look a little closer and you’ll start to notice the lengths to which Wegmans will go in the name of customer convenience.
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