COOS BAY, OR – Oregon Seafoods, now in its third year producing natural, wildcaught albacore tuna and sockeye salmon, is introducing six soups and sauces to complement the Sea Fare Pacific™ brand offerings. It’s also entering a more than $412 million sauce market.*
The new 9 oz. Sea Fare Pacific seafood pouch products provide consumers with the following convenient, shelf-stable meals: West Coast Ciopinno, Smoked Salmon Chowder, Seafood Bisque; and three albacore curries: red, yellow and green. The MSRP for these products is $7.99.
Mike Babcock, owner of Oregon Seafoods, enlisted the help of Mark Whitham with Oregon State University (OSU) Sea Grant to research and develop the new seafood-based offerings. Whitham, a product development specialist, works at the OSU Seafood Laboratory in Astoria, OR.
“These new products are pretty innovative,” Babcock noted. “The seafood protein is in the pouch – just heat, serve and enjoy.”
According to the website for the OSU Seafood Research & Education Center, the OSU Seafood Laboratory was established in Astoria in 1940 to meet the increasing needs of the seafood industry.
In addition to developing a unique, premium pouch product, Oregon Seafoods is meeting an increasing consumer demand for local and sustainably caught foods. The seafood items are also gluten free, which is a growing need for people suffering from gluten sensitivities.
Oregon Seafoods supports standards that promote certified sustainable efforts such as Dolphin Safe, Line Caught, BPA Free, Small Footprint and non-GMO. It also promotes West Coast fishing families, which includes line-catching its albacore off the pristine Oregon, Washington and California coastlines one at a time with a hook and line to keep the earth and ecosystem safe.
About Oregon Seafoods:
Owner Mike Babcock launched Oregon Seafoods in 2010 after 18 years in the saw mill industry. Babcock introduced his Coos Bay-based company’s Sea Fare Pacific™ 3 oz. Sport Pouch and 6 oz. Grocery Pouch products about a year ago. The products are currently sold nationally in more than 500 specialty foods stores and independent retailers like REI and online stores such as Amazon.com and MadeinOregon.com. For more information, please visit www.seafarepacific.com or call (541) 266-TUNA.
*The Nielsen Co. (52 weeks ending Oct. 1, 2012)
Source: Oregon Seafoods