AWG’s Shopper Engagement Platform Aims to Drive Sales for Retailers

February 20, 2019 Associated Wholesale Grocers

The Shopper Engagement Platform (SEP), the in-house loyalty and data marketing program for Associated Wholesale Grocers (AWG) has engaged more than 300 of its retailers on the program. A first to market in-house program for grocery wholesalers in the U.S., SEP is aimed at enabling independent retailers to utilize data, digital coupons and rewards to grow sales.

AWG Announces Key Leadership and Alignment Changes

Associated Wholesale Grocers, Inc. (AWG) announced they have made some key leadership and alignment changes for 2019. These changes are being made to better seize opportunities, provide the very best supply performance and provide its members with a significantly enhanced retail level service, support, and solutions.