Consumer Spending Remains 23% Higher Than Levels Pre-COVID While The American Households’ Grocery Basket Returns Mostly to its Previous Mix

April 10, 2020 NCSolutions

NCSolutions released new data showing average household grocery spend has fallen since the COVID-19 Extreme Buying peak but still remains elevated at 23% higher than pre-pandemic levels. This marked shift—coupled with a return to a grocery basket mix reminiscent of pre-COVID-19 shopping patterns—indicates consumers have entered a new purchasing stage: Home-Confined Buying.