Retail Market for Meat Substitutes and Alternatives Now a Billion Dollar Industry, reports Packaged Facts

July 5, 2019 Packaged Facts

Major opportunities remain in meat and poultry, though not in the usual ways or for the usual players, according to U.S. Food Market Outlook 2019, a report by market research firm Packaged Facts.

Industry Wary of Alternatives Tries to Protect a Word: Meat

Nebraska lawmakers will consider a bill this year defining meat as “any edible portion of any livestock or poultry, carcass, or part thereof” and excluding “lab-grown or insect or plant-based food products.” It would make it a crime to advertise or sell something “as meat that is not derived from poultry or livestock.”