Viva Fresh Open to Honor Long-Time TIPA Employee Gracie Gonzalez

The 8th Annual Viva Fresh Open, presented by BEBO Distributing, Inc. and H-E-B tees off for another year on March 30th. This year’s tournament promises the top-notch experience Viva Fresh is known for: a stellar course, the same great networking and the ability to back a great cause by raising funds to support the Viva Fresh mission of increasing the awareness of the health benefits of fruits and vegetables produced in the Tex-Mex corridor.

Viva Fresh Open Golf Tournament to Raise Money for Scholarships

The Texas International Produce Association is proud to announce that this year’s Viva Fresh Open charity golf tournament will posthumously honor Ken Martin, founder of Rio Queen Citrus. The Ken Martin Viva Fresh Open will be held over two consecutive days on Thursday afternoon April 21st and Friday morning April 22nd at Cowboys Golf Club, adjacent to the Gaylord Texan Resort. 

Viva Fresh Open Returns

Like many annual events over the past twelve months, the Viva Fresh Open paused in 2020 while the world coped with an unforeseen pandemic. But now, the eagerly awaited tournament resurfaces in Dallas as the industry gathers at the first in-person produce expo in more than a year.