Stop Apologizing for Pork: Flavor is the Way Forward

Since pork is relatively inexpensive, you’d think this would be a time for pork to thrive. Traditionally, when pork is a competitive value, pork sales go up. This time it hasn’t, as demand for pork is soft or declining. Unlike the supply of beef, pork is readily available and consumers are still shopping for protein. That begs the question: Why aren’t we building share?

USDA Finalizes Voluntary “Product of USA” Label Claim to Enhance Consumer Protection

March 13, 2024 USDA

At the National Farmers Union Annual Convention, U.S. Department of Agriculture (USDA) Secretary Tom Vilsack announced the finalization of a rule to align the voluntary “Product of USA” label claim with consumer understanding of what the claim means. Secretary Vilsack also announced USDA is awarding $9.5 million to 42 projects through the Local Meat Capacity grant program to expand processing options for the meat and poultry industry and new actions to ensure transparency and a fair and competitive market in the U.S seed industry.

‘Fall in Love with Seafood’ Campaign Drives Double-Digit Growth at H-E-B

Seafood Nutrition Partnership’s ‘Fall in Love with Seafood’ campaign improved seafood sales and increased demand with consumers at H-E-B’s 420 stores throughout January 2024. SNP partnered with the Texas-based supermarket chain to target current seafood consumers that saw an increase in January sales v. the previous 12 weeks. The campaign, supported by nine H-E-B seafood suppliers and key media influencers like Valentine Thomas, drove a strong return on investment of $4.24 for each $1 marketing spend.

FishWise and Seafood Legacy Renewed Partnership to Promote Human Right Due Diligence in Seafood Supply Chains

March 13, 2024 FishWise 

Sustainable seafood organizations Seafood Legacy and FishWise renewed a memorandum of understanding (MoU) during the 2024 Seafood Expo North America in Boston, USA. This ongoing partnership will continue to strengthen responsible business practices regarding human and labor rights in the Japanese seafood industry.

Ark Foods Brings the Heat with Bagged Chili Pepper Program Redefining Convenience and Flavor in Grocery Retail

March 13, 2024 Ark Foods

Ark Foods, a modern-day farming company on a mission to make fresh, high-quality, and crave-worthy food accessible to all, proudly introduces its highly anticipated bagged pepper program, as featured in their booth this past week during SEPC’s Southern Exposure trade show, now available year round across the nation.