As bakers continue grappling with rising labor costs, perpetually changing consumer trends, and a shortage of skilled labor, Corbion has a solution – or rather, a range of solutions. We assembled a portfolio of mixes, bases and concentrates shaped by those realities, providing bakers a simpler way to quickly respond to emerging consumer preferences with products of consistently high quality.
"It's important that our customers are able to quickly adapt to changing trends, because that's what it takes to seize the hottest market opportunities," said Ashley Robertson, Market Manager-Bakery, at Corbion. "But no matter how many things are changing, consumers always have high expectations for consistent quality. Bakers need solutions that remove complexity and give them a leg up in rolling out new varieties that deliver on those expectations."
The breadth of Corbion's range reflects the versatility demanded of bakers today, encompassing mixes, bases and concentrates for traditional and ethnic varieties of bread, buns and rolls, bagels and English muffins, flatbreads, pizza doughs and tortillas, as well as sweet baked goods, from cakes and brownies to muffins, Danish pastries and more. It also includes fillings, icing stabilizers, flavor blends and inclusions such as whole grains and seeds. Some mixes require only the addition of water and yeast to complete the recipe.
"I think most bakers, big or small, would agree that there's more than enough complexity in the industry today," Robertson said. "We're offering our customers simplicity. Much of the hard work and creativity it takes to be a successful baker is already in these solutions, and that gives today's bakers the edge they need."
About Corbion
Corbion is the global market leader in lactic acid, lactic acid derivatives, and a leading company in emulsifiers, functional enzyme blends, minerals, vitamins and algae ingredients. We develop sustainable ingredient solutions to improve the quality of life for people today and for future generations. For over 100 years, we have been uncompromising in our commitment to safety, quality, innovation and performance. Drawing on our deep application and product knowledge, we work side-by-side with customers to make our cutting edge technologies work for them. Our solutions help differentiate products in markets such as food, home & personal care, animal nutrition, pharmaceuticals, medical devices, and bioplastics. In 2017, Corbion generated annual sales of € 891.7 million and had a workforce of 1,794 FTE. Corbion is listed on Euronext Amsterdam. For more information:www.corbion.com
Source: Corbion