Rudi's Organic Bakery Announces Official Sponsorship Of Farm Aid

Boulder, CO – Rudi’s Organic Bakery, the nation’s leading provider of certified organic breads and baked goods, is honored to announce it is an official sponsor of Farm Aid 2013 on Saturday, Sept. 21, 2013, at Saratoga Performing Arts Center in Saratoga Springs, N.Y.

Farm Aid is a nonprofit whose mission is to keep family farmers on the land and thriving. Rudi’s Organic developed a partnership with Farm Aid for 2013 based on the shared mission between the two organizations to support more sustainable food choices and family farmers.

“We were founded on the belief that there’s a better, brighter way to bake bread and to support our local communities, and for more than 35 years, Rudi’s Organic has been baking nutritious, high-quality organic breads the whole family can enjoy,” said Doug Radi, senior vice president of marketing and sales for Rudi’s Organic. “We are honored to be part of the historic Farm Aid benefit concert as it so closely aligns with our long history of supporting farmers who grow foods in the most sustainable way possible to provide all of us with healthy and delicious foods.”

As a sponsor, Rudi’s Organic will provide concert guests with delicious and nutritious organic bread at Farm Aid's HOMEGROWN Concessions®, through which the Farm Aid serves only family farm-identified food at events. Rudi’s Organic will also provide breads for HOMEGROWN Catering for the artists and crew.

The Farm Aid 2013 concert lineup consists of Farm Aid board members Willie Nelson, John Mellencamp, Neil Young, and Dave Matthews (with Tim Reynolds) as well as Jack Johnson, Amos Lee, Jamey Johnson, Kacey Musgraves, Toad the Wet Sprocket, Sasha Dobson, Carlene Carter, Lukas Nelson & Promise of the Real, Bahamas, Pegi Young & The Survivors, Jesse Lenat, Insects vs. Robots and The Blackwood Quartet.

Rudi’s Organic offers a variety of organic breads and baked goods including sandwich breads, English muffins, hamburger buns, hot dog rolls, bagels and wraps. In 2010, Rudi’s Organic launched Rudi’s Gluten-Free, a line of all-natural gluten-free breads and baked goods including sandwich breads, tortillas, pizza crust, buns and rolls.

About Rudi’s Organic Bakery, Inc.
Rudi’s Organic Bakery, Inc., has been passionate about baking better breads for families for more than 36 years. Founded and headquartered in Boulder, Colo., Rudi’s Organic Bakery is the leading nationally available brand offering a full line of nutritious and delicious, certified organic breads and baked goods. Rudi’s Organic is committed to baking breads using only the best organic ingredients and no artificial additives, preservatives and GMOs. In 2010, Rudi’s Organic leveraged this heritage to create Rudi’s Gluten-Free Bakery, a line of gluten-free breads and baked goods made with wholesome, all-natural ingredients so that each bite tastes like the real thing. Rudi’s Organic and Rudi’s Gluten-Free products are available nationally at natural foods stores and select mainstream supermarkets. For more information, visit rudisbakery.com.

About Farm Aid
Farm Aid’s mission is to build a vibrant, family farm-centered system of agriculture in America. Farm Aid artists and board members Willie Nelson, Neil Young, John Mellencamp and Dave Matthews host an annual concert to raise funds to support Farm Aid’s work with family farmers and to inspire people to choose family farm food. Since 1985, Farm Aid, with the support of the artists who contribute their performances each year, has raised more than $43 million to support programs that help farmers thrive, expand the reach of the Good Food Movement, take action to change the dominant system of industrial agriculture and promote food from family farms.

Source: Rudi’s Organic Bakery, Inc.