Oakhurst Launches Campaign To Promote Maine Milk

The closure of Garelick Farm's dairy production facility in Bangor could have a much more widespread impact on Maine's dairy industry than originally realized. As a result, Oakhurst Dairy in Portland has launched a marketing campaign to educate consumers on the importance of buying Maine milk and supporting the state's dairy industry.

USDA Highlights Low-Fat Dairy In Competitive Foods Proposed Rule

The U.S. Department of Agriculture unveiled last Friday the long-awaited proposed rule on competitive food options in schools, which will set new national standards for the food and beverages offered in a la carte lines, snack bars and vending machines. IDFA commended the department for its efforts to encourage students to consume the daily recommended requirements of milk and dairy as part of the “Smart Snacks in Schools."

Greg Long Joins WMMB As Regional Marketing Manager-Wisconsin

February 11, 2013 Wisconsin Milk Marketing Board

Wisconsin Milk Marketing Board (WMMB) has named Greg Long the new regional marketing manager-Wisconsin, concentrating on state-based retail stores. He is part of WMMB’s Channel Management team, which is strategically placed throughout the country.

General Mills To Pay $8.5M Over Yogurt Health Claims

General Mills Inc. has agreed to pay $8.5 million to settle a class-action lawsuit that claimed the company oversold the benefits of a probiotic yogurt.

Safeway Announces Finalists In 8th Annual Lucerne The Art Of Dairy Art Contest

February 8, 2013 Safeway Inc.

Safeway Inc.'s exclusive dairy brand, Lucerne®, congratulated the nine student finalists chosen to compete for a $30,000 grand prize in the Eighth Annual Lucerne® The Art of Dairy™ Art Contest. The finalists were announced via a live reveal at www.artofdairy.com. The nine finalists will now transfer their designs onto an unconventional canvas – a life-sized fiberglass cow.