Consumers Express Increased Desire For 'Farm-To-Table' In 2013
Consumer demand for "Farm-to-Table" will continue to grow in 2013 if shopper behavior matches responses to new research conducted for Plainville Farms turkey and FreeBird chicken. …
Meat & Poultry
30th National Beef Cook-Off Seeks Healthy Recipes From Home Cooks
The National Beef Cook-Off is calling on home cooks across the country to start grilling, broiling, roasting, stir-frying and stewing on their healthy beef menu ideas for its 2013 recipe competition. …
Perdue Farms Supports Big Brothers Big Sisters In VA Through Arthur W. Perdue Foundation Grant
Perdue Farms has renewed its commitment to Big Brothers Big Sisters of Harrisonburg-Rockingham County through a $10,000 grant from the Arthur W. Perdue Foundation, the company's charitable giving arm. The Foundation awarded Big Brothers Big Sisters a $10,000 grant in 2011. …
Endorse Beef's Positive Attributes In Stores
In-depth consumer research evaluated how in-store efforts can drive fresh lean beef sales at retail. The findings revealed that recipe sampling, hands-on cooking classes and personal interaction with Registered Dietitians are the most effective ways to stimulate lean beef sales. …
Farmers & Ranchers Are Telling Beef's Story
Brenda Black, cow-calf producer and Cattlemen’s Beef Board member from Deepwater, Mo., is also a graduate of the checkoff’s Masters of Beef Advocacy Program (or MBA program). During graduation training, she learned more about the checkoff’s “Having the Beef Conversation” booklet which is available in a print, online and mobile version. …