Produce

The world’s largest provider of fresh produce, and the No. 1 banana brand in North America, Dole is building upon the success of its Go Bananas™ campaigns in 2009 and 2010 to take America’s unabashed love for bananas even further. The Go Bananas Every Day™ campaign by Dole Fresh Fruit will combine tempting new recipes, promotions and partnerships with 366 ways to enjoy the iconic fruit in 2012 (reflecting 2012’s status as a leap year). …

LoBue Citrus today announced that Heritage Reserve™ Navel Oranges—a flavor-driven, limited-run navel program—will begin shipping February 22, 2012. …

After years of absence from the Rio Grande Valley, Val Verde Vegetable Company is helping cauliflower make a comeback and introducing other new products, including green onions. …

In conjunction with Chinese New Year, Jim Provost of I Love Produce and John Wang of Lantao hosted executives from Stemilt Growers, Wenatchee, WA and Jasmine Vineyards, Delano, CA to visit several of China’s markets for imported fruit. …

The USPB is pleased to announce the launch of the Chef Solus Potato Party Coloring Book, created through a partnership with Nourish Interactive, a web-based company dedicated to educating parents and children about the importance of nutrition and exercise. …