Tyson Foods Joins Mountain Dew In A Slam Dunk Promotion For Deli

Springdale, AR – Tyson Foods has created a winning combination with a deli promotion that combines Tyson® Wings, Boneless Wings, and Mountain Dew in an offer consumers won't be able to resist during college hoops action. This promotion will be available in-store and online from March 4 through April 19.

The March Tournament Fast Break promotion will give fans everything they need to gather with friends and family to watch their favorite college teams square off during tournament time. Consumers can save $2.50 on 2 lbs. or more of Tyson Wings or Boneless Wings from your grocer's deli and any (1) Mtn Dew 12pk or any (2) Mtn Dew 2 Liter Bottles. The offer will be led by Diet Mountain Dew, but is good across all Mountain Dew brands.

"Basketball fans are sure to enjoy this perfect combination of game-day fare," said Sally Ashcraft, Brand Manager for Tyson Foods Deli Division. "Tyson wings and boneless wings are easy to serve and share. Pairing them with Mountain Dew products helps consumers create a crowd pleasing menu." The promotion will be featured on DeliAnytime.com, where consumers can find links to easy recipes and party planning tips.

The promotion will also be highlighted in posts on facebook and twitter, and consumers will be able to register to receive a coupon for Tyson Wings or Boneless Wings from the deli.

© 2012 Tyson Foods, Inc. Tyson is a registered trademark of Tyson Foods, Inc. Mountain Dew is a registered trademark of PepsiCo, Inc.

Tyson Foods, Inc. (NYSE: TSN), founded in 1935 with headquarters in Springdale, Arkansas, is one of the world's largest processors and marketers of chicken, beef and pork, the second-largest food production company in the Fortune 500 and a member of the S&P 500. The company produces a wide variety of protein-based and prepared food products and is the recognized market leader in the retail and foodservice markets it serves. Tyson provides products and services to customers throughout the United States and more than 130 countries. The company has approximately 115,000 Team Members employed at more than 400 facilities and offices in the United States and around the world. Through its Core Values, Code of Conduct and Team Member Bill of Rights, Tyson strives to operate with integrity and trust and is committed to creating value for its shareholders, customers and Team Members. The company also strives to be faith-friendly, provide a safe work environment and serve as stewards of the animals, land and environment entrusted to it.

Source: Tyson Foods, Inc.