Anyone in the fresh-cut flower industry knows that scissors aren’t involved.
Flower pickers at B and H Flowers Inc., a California grower that filed for bankruptcy last week, use a quick yank when they harvest the endless greenhouse-covered rows of Gerbera daisies, lilies, irises and other statement-making centerpiece flowers.
“They don’t cut,” explained Scott Fulton, B and H Flowers vice president of sales and marketing, in a uBloom.com video. “They snap them off and in doing so, it’s almost like pruning the plant at the bottom. Everywhere they snap one of these off, it promotes the growth of another flower.”
Workers at the family-owned B and H Flowers reach for more than 60 million “snaps” each year–one for each blossom they either ship to florists or package into grocery store-ready, crinkle-wrapped bouquets.
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