Over the past years the producers of ornamentals again and again have had to cope with diseases like the bacteriosis Xanthomonas axonopodis pv. Poinsettiicola and pathogens like the whitefly Trialeurodes and Bemisi.
Producers can usually control these plant pests successfully but this always implies great effort. Therefore it is of utmost importance for the producers to receive healthy cuttings. As a supplier of poinsettia cuttings from East Africa the Selecta has taken considerable preventive measures in relation to pest control. These include the strict separation of elite material and production material, extensive random tests and an intensive monitoring of unwanted organisms. For many years now our poinsettia stock has been classified free of whitefly which is really a great success for Selecta! Consequently, the company introduced a proper label to signal to its clients that these products are not merely visually sound but also fulfil the highest sanitary standards of the industry.
For Selecta the delivery of products marked with this label is a sign of confidence to its clients. For years we have been successful in strengthening our market position especially in the highly competitive market for poinsettias. The label won’t be used only for poinsettias but also for other product groups as a proof of quality.
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