In 2012, SV.CO and Hamiplant started a special collaboration. They introduced three new pot Chrysanthemums on the market, under the name CO.creations. Also this year, both parties will continue with product innovation! From week 10, the last pot Chrysanthemum will become exclusively available. After Splash Funky Pink, Chrystal Lemon and Splash Funky White, Splash Lightning is the fourth commercial CO.creation!
Splash Lightning has large playful pink flowers and fresh green hearts. Splash Lightning is a new and rich flowering plant with a special flowers that opens up at the end. She will radiate everywhere you place her. This thanks to her pretty pink colour. Splash Lightning is certainly striking in every interior, both indoors and outdoors.
Successful result
With the introduction of Splash Lightning by SV.CO and Hamiplant a value addition is introduced on the market. The successful collaboration between the two parties resulted in a very good plant sale. Arie Strijbis (SV.CO): "This is due to the chosen specific introduction procedure – promoting, offering and receiving feedback – that proved to be working. The in this way obtained information is important to determine whether the market is ready for higher numbers. Also further in the chain, partners experienced this procedure as positive." Both parties have also much faith in the newest variety: Splash Lightning.
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