Champaign, IL – American Meat Science Association (AMSA) is excited to announce that Dr. J. Brad Morgan, Senior Food Safety and Enhancement Specialist for Zoetis, recently began his three year term on the AMSA Board of Directors as the 2013-2014 President Elect.
Dr. Morgan has been an active member of AMSA since 1986 serving as a Director from 2009-2011 and on numerous AMSA committees. He has been an invited speaker at many AMSA Reciprocal Meat Conferences (RMC). He was the recipient of the 1996 AMSA Distinguished Achievement Award, 2005 AMSA Distinguished Teaching Award and 2011 Intercollegiate Meat Judging Meritorious Service Award.
According to AMSA Executive Director Thomas Powell, “Brad brings with him a wealth of experience in academia and industry with a generous dose of volunteerism. As he steps up to lead the association, his energy and ideas will help him lift AMSA to the next level of service to the meat science community.”
When asked about his vision for the future of AMSA Dr. Morgan stated “The future of the AMSA is an exciting one! Beginning with the undergraduate students that participate in the judging and other AMSA activities, to the graduate student professional development activities extending to the professional and emeriti members and their continued passion and love for the organization and the industry, there are a variety of ways that AMSA will expand its interaction with meat science professional and increase our advocacy on behalf of the meat science industry. I see meat scientists continuing to generate scientifically-based, third-party research findings that are published in research journals and AMSA taking a more active role to get our research, our comments and the truth into the hands of political, medical and media editorial groups/individuals. It is important to the future of our organization and our industry that AMSA be recognized as the unbiased source for creditable meat science news.”
Dr. Morgan received his B.S. in Animal Science from Oklahoma State University (1985), his M.S. in Meat Science from the University of Nebraska–Lincoln (1988) and his Ph.D. in Animal Science from Texas A&M University (1991). Brad was an Assistant Professor and Extension Meats Specialist at Colorado State University from 1991 to 1995 where he was part of the inaugural National Beef Quality Audit and other high impact research projects.
In 1995, Dr. Morgan joined the Animal Science faculty at Oklahoma State University. He taught undergraduate and graduate meat science courses and conducted research on the quality, quantity, safety, and usefulness of meat and meat products. He has conducted research for companies such as Wal-Mart, National Beef and the U.S. Meat Export Federation. One of Morgan’s last research contributions focused on development, verification and implementation of the OSU Tenderness Prediction System.
Dr. Morgan currently works for Zoetis (formerly Pfizer Animal Health). As the company’s senior food safety and enhancement specialists, Dr. Morgan works in a variety of areas related to meat science, ranging from pre-harvest food safety efforts to carcass quality and outreach, helping customers and consumers understand the important role animal health plays in influencing meat quality and product value.. He also serves as the interface between Zoetis and food service and retail sectors of the industry and is a key resource for the U.S. field force. Dr. Morgan also has oversight of several research projects that have a carcass/meat science component. “It has been a great deal of fun since leaving the University,” according to Dr. Morgan.
About American Meat Science Association
AMSA fosters community and professional development among individuals who create and apply science to efficiently provide safe and high quality meat defined as red meat (beef, pork and lamb), poultry, fish/seafood and meat from other managed species.
About Zoetis:
Zoetis (z-EH-tis) is the leading animal health company, dedicated to supporting customers and businesses focused on raising and caring for livestock and companion animals. Building on a 60-year history as the animal health business of Pfizer Inc., Zoetis discovers, develops, manufactures and markets veterinary vaccines and medicines, complemented by diagnostic products and genetic tests and supported by a range of services. The company generated annual revenues of $4.3 billion in 2012. It has more than 9,300 employees worldwide and a local presence in approximately 70 countries, including 29 manufacturing facilities in 11 countries. Its products serve veterinarians, livestock producers and people who raise and care for livestock and companion animals in 120 countries. For more information, visit www.zoetisUS.com.
Source: American Meat Science Association