Within the next year, “cultured” meat — made from animal muscle and fat cells in a lab rather than coming from slaughtered livestock — could hit the market and the beef industry is expressing concern over how that product is marketed to consumers.
At its annual meeting in Bismarck last week, the North Dakota Stockmen’s Association approved a policy initiative aimed at guarding against deceptive labeling.
Julie Ellingson, NDSA's executive director, said North Dakota beef producers aren’t opposed to competing with “lab-grown meat” but it wants to ensure it is labeled as such when it hits supermarket shelves.
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