OVIEDO, FL – Duda Farm Fresh Foods is stepping up to the plate this spring with a new promotion that will be a home run with shoppers.
Just in time for America’s favorite past time, three of the company’s top-selling fresh-cut celery bags will have baseball packaging from May through October (during regular baseball season); the theme is "An All American Snack.”
Duda is also working with top national brands to do in-store and on-pack cross promotions that will be applied to these special baseball-themed bags. The company is spreading the word by engaging with followers on all of its social media channels (Facebook, Twitter, Instagram, Pinterest) during baseball season.
Rallying Regional Support
In Northern California, Duda is offering its retail partners San Francisco Giants-theme POS material for the baseball season. This is especially exciting for the company as Duda Farm Fresh Foods is a 2015 sponsor of the Living Garden at AT&T Park.
The San Francisco Giants created a garden, the first of its kind, inside its home stadium at AT&T Park. The Garden showcases sustainability, wellness and teaches consumers about where food comes from. Fans can visit the garden for a unique experience engaging with the edible bounty the garden will produce. The Garden is used year-round for community outreach, including special children's events where inner city kids come learn about farming and healthy eating.
“As a sixth generation family-owned and operated grower of fresh fruits and vegetables, Duda Farm Fresh Foods not only values family, but also finds it extremely important to educate current and future generations about how their food is grown,” said Nichole Towell, director of marketing. “We're invested in engaging with our local communities nationwide, to showcase the health benefits of eating fresh fruits and vegetables, as well as educating families about where their food comes from.”
The Garden at AT&T Park offers a one-of-a-kind experience for Giants fans to see first-hand how celery, radishes and citrus are grown. In turn, they will be equipped with a larger tool-kit of knowledge, next time they are shopping the produce aisle at their local Bay Area grocery store.
For more information about Duda Farm Fresh Foods, visit dudafresh.com.
About Duda Farm Fresh Foods
Duda Farm Fresh Foods is a leading grower, shipper, processor and marketer of a wide range of fresh vegetables and citrus with primary locations in Florida, California, Arizona, Georgia and Michigan. The company is a wholly owned subsidiary of A. Duda & Sons, Inc., a family-owned, diversified land company headquartered in Oviedo, Fla. www.dudafresh.com
Source: Duda Farm Fresh Foods