Mann Adds America's Newest Vegetable To Retail Line Up

SALINAS, Calif. – Mann Packing is adding Kalettes™, America’s newest vegetable, to its line up of washed and ready to eat fresh vegetables.

Mann’s is one of six American companies licensed to grow and sell Kalettes™.  The company started offering Kalettes™ to its foodservice customers in 2014, with expansion to retail in June.

Kalettes™ are a non-GMO vegetable developed through traditional hybridization.  They have a great taste by combining the best flavors from kale and Brussels sprouts, resulting in a fresh fusion of sweet and nutty.  With an appearance of a tiny cabbage with green frilly leaves and hints of purple, they are a versatile vegetable that can be enjoyed steamed, sautéed, roasted, grilled or eaten raw, said Kim St George, director of marketing and communications. 

 “The retail demand for Kalettes™ is incredible with the increased popularity on restaurant menus, so the timing is right to offer this hot new vegetable to consumers so they can enjoy at home,” St George said.

Mann’s retail offering is in a 6-ounce bag to customers in the U.S. and Canada.  For more information about Mann Packing visit veggiesmadeeasy.com.

About Mann Packing Company

Mann Packing is located in Salinas, CA, in the heart of America’s salad bowl. Mann’s carries the distinguished certification by the Women’s Business Enterprise National Council (WBENC)—the most widely recognized and respected certification in the United States for women's business enterprises.

An industry leading, third-generation supplier of premium fresh vegetables—including commodity products and fresh veg mixes, dishes and salads—Mann’s celebrated its 75th anniversary in 2014.

Staying on the cutting edge of package and product innovation has made Mann’s a regarded consumer brand; being vigilant on food safety practices and compliancy regulations has made them a trusted brand among retailers and consumers alike. Solid relationships with its grower partners ensure Mann’s ability to continually offer the freshest, most wholesome vegetable products in the market.

Source: Mann Packing Company