Hockessin, Del. – In support of its mission to increase the consumption of fruit and vegetables, Produce for Better Health Foundation (PBH) is pleased to announce the 20 Fruits & Veggies—More Matters® Retail Role Models and Champions for 2014. The outstanding efforts of these organizations will be formally acknowledged at an awards luncheon on March 17, 2015 during PBH’s Annual Conference: The Consumer Connection in Scottsdale, Arizona, March 16-18.
“Whether using the logo on marketing materials, packaging, or linking to our websites, the 2014 Retail Role Models continue to be strong advocates of the Fruits & Veggies—More Matters brand and national health campaign, as well as the mission of PBH,” says Elizabeth Pivonka, President and CEO of PBH. “I’m pleased to recognize this group of retailers for their respective efforts to increase fruit and vegetable education, awareness, and consumption which helps to strengthen our collective work toward a healthier America.”
2014 Retail Role Models:
- Ahold USA5
- Dyess Air Force Base1
- Homeland Stores2
- Meijer, Inc.4
- Niemann Foods1
- Redner’s Markets, Inc.3
- Robins Air Force Base1
- Roundy’s Supermarkets, Inc.3
- Skogen’s Festival Foods2
- The Kroger Company3
- Wakefern Food Corporation1
- Weis Markets3
2014 Retail Champions:
- Big Y Foods, Inc.4
- Hannaford Brothers1
- Hy-Vee, Inc.2
- King Soopers/City Market1
- Lowes1
- Marsh Supermarkets2
- Schnuck Markets, Inc.2
- SuperValu (Jewel-Osco)1
Additional information and the Retail Role Model and Champion criteria can be found on the PBH Foundation website.
Note: Superscript indicates the number of years that the organization has been an award recipient at this particular level of recognition.
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About Produce for Better Health Foundation
Produce for Better Health Foundation (PBH) is a non-profit 501 (c) (3) fruit and vegetable education foundation. Since 1991, PBH works to motivate people to eat more fruits and vegetables to improve public health. PBH achieves success through industry and government collaboration, first with the 5 A Day program and now with the Fruits & Veggies—More Matters public health initiative. Fruits & Veggies—More Matters is the nation’s largest public-private, fruit and vegetable nutrition education initiative. To learn more, visit www.PBHFoundation.org and www.FruitsandVeggiesMoreMatters.org. Follow Fruits & Veggies—More Matters on Facebook or Twitter.
PBH is also a member and co-chair with Centers for Disease Control & Prevention (CDC) of the National Fruit & Vegetable Alliance (NFVA), consisting of government agencies, non-profit organizations, and industry working to collaboratively and synergistically achieve increased nationwide access and demand for all forms of fruits and vegetables for improved public health. To learn more, visit www.NFVA.org.
Source: Produce for Better Health Foundation