Why Small Supermarkets See An Edge

Big is often better, at least when it came to supermarkets.

But no more. Small stores are popping up around North Jersey, offering shoppers most of what they buy in the big stores in less than half the space. In the last year we have seen two national chains — Aldi and The Fresh Market — set up shop in the area, and a third — Bravo — opened its first Bergen County store two weeks ago.

And more could be coming.

"Smaller-size supermarkets are a big trend across the country right now," said John Hauptman, a partner in Willard Bishop Consulting, an Illinois-based retail advisory company.

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