PHILADELPHIA — Taste of Norway, Inc. today announced the launch of the company's premium salmon products in connection with the International Boston Seafood Show, held in Boston on March 11.
"Our aim is to bring unsurpassed flavor, craftsmanship and quality to the American consumer," said Jonas Vesterberg, Chief Operating Officer of the Philadelphia-based company.
"Being salmon aficionados and from Scandinavia, we realized that premium salmon products were either hard to come by or prohibitively expensive. Many brands use a lot of salt or smoke their salmon heavily. I dare to say that Taste of Norway will forever change the landscape for value-added salmon products in the U.S.," said Vesterberg.
First out is Taste of Norway® Cold Smoked Steelhead Salmon, as well as Taste of Norway® Cold Smoked Atlantic Salmon; both sustainably raised in the cold, clean fjords of Norway, and smoked using locally sourced black alderwood.
"We found a supplier that meets our standards of flavor, tradition and sustainability, yet with high-volume capacity and high-tech philosophy in terms of efficiency and safety. Norway has the world's most stringent regulations regarding seafood processing and aquaculture, and our partner is a pioneer when it comes to innovation in this field," Vesterberg explained.
A testament to this innovative spirit is another range of Taste of Norway® products – Premium Norwegian Salmon Portions in a convenient aluminum tray that goes "Straight in the Oven!" or "Right on the Grill!" – available with several different seasonings, such as Creole, Italian Herbs and Lemon Pepper.
"These products make it extremely convenient for a family to enjoy a simple, yet healthy and delicious dinner, without spending hours in the kitchen."
ABOUT TASTE OF NORWAY
Taste of Norway, Inc. markets innovative, premium Norwegian seafood products under the brand Taste of Norway®. The privately held company, with its main offices in Center City Philadelphia, was founded in 2011.
Source: Taste of Norway, Inc.