Taste Drives Demand and Profit

December 7, 2022 Certified Angus Beef

Quality starts long before feedyard rations reach the bunk, and it weighs heavily on the bottom line. Brian Bertelsen, vice president of field operations for U.S. Premium Beef LLC (USPB), discussed marbling’s impact on grid marketing at the Certified Angus Beef (CAB) annual Feeding Quality Forum.

Consumer Perspectives Panel Explores New Avenues For Certified Angus Beef to Meet Consumer Expectations

December 7, 2022 Certified Angus Beef

It’s no secret that today’s consumer expects more than ever before. A panel of beef industry experts agreed: cattlemen are already doing plenty of things right. The challenge, they said, is connecting consumers with ranchers so they are both reassured.

Certified Angus Beef Closes Strong Fiscal Year

October 21, 2022 Certified Angus Beef Brand

“The success of the last 44 years hasn’t come by luck or chance for this brand,” says John Stika, president of Certified Angus Beef. “It’s been achieved through our partners’ hard work and intentionality to continue to plan, prepare and position themselves and our consumers to be successful.”

New Mexico Ranch Earns Certified Angus Beef Sustainability Award

Producing beef in the desert Southwest takes a certain resolve, faith that the rain will come and grit to do the hard things and smile through the work when it doesn’t. This is the grit engrained in Manny and Corina Encinias and their seven children operating Buffalo Creek Ranch.

Annual Certified Angus Beef Premiums Reach Record $182M

A bi-annual survey of the four largest packers showed a dramatic increase in market rewards for the Certified Angus Beef ® (CAB®) brand. Annual grid, formula and contract premiums paid on CAB carcasses in 2021 totaled $182 million, up from the 2019 record of $92 million. That’s $3.4 million a week going to producers hitting the CAB target.